Core Responsibilities
- Write well-researched copy for blogs, web pages, and social media.
- Conduct keyword research and collaborate with the SEO team.
- Apply on-page SEO best practices (headings, meta descriptions, alt text).
- Review and optimize existing content for performance and readability.
- Manage content calendars and maintain consistent brand voices for various clients.
- Schedule and publish social media content and monitor engagement metrics.
- Collaborate with internal teams to ensure timely project completion.